Sitegeist: The REI Blog Posts Tagged With "content marketing"
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How AI Reverse-Engineers Twitter Success
Posted on Saturday, August 6, 2016Can artificial intelligence teach you to market on Twitter better? Socialbots, artificially intelligent computer programs designed to mimic users, already operate heavily on Twitter. You can improve your social strategy by learning from them.
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How to Pitch a Guest Post and Drive Traffic
Posted on Saturday, July 30, 2016If you’re building a business, placing the right guest post can boost your prospects. Plenty of blogs allow readers to submit guest posts. It’s win-win: the blog gets interesting content written by a fresh voice and the writer gets to build their reputation, backlink to their site, and drive traffic.
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Friday Favorites: Cool tools for busy professionals
Posted on Friday, January 22, 2016We've assembled a list of fun, useful tools for the office and while you're out and about.
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Content Management Strategies for Agencies and Clients
Posted on Friday, January 15, 2016Content development is mostly about identifying an audience and regularly delivering a variety of informative, meaningful content. Here's how to speed its progress from pitch to post.
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What the Google Quality Update Means For Your Site
Posted on Friday, November 20, 2015The Google Quality Update took effect quietly in the Spring of 2015 without an official press release. Here are items to consider so that your SEO strategies remain in order.
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Pre-Launch Checklist - How To Make Sure The Big Day Goes Off Without A Hitch
Posted on Friday, October 16, 2015You've won the contract, sat through days' worth of meetings, and are celebrating the imminent launch of your client's shiny new site. All is well until that email containing the dreaded subject line "Corporate wants to make some changes" arrives in your inbox. Here's what to do next time.
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Inbound Marketing: Brand Promotion in the Age of the Ad Blocker
Posted on Monday, October 12, 2015Whether you view ad blocking as the next best thing or a sign of the apocalypse, everyone who accesses digital content will be affected. Here's how marketers can adapt and thrive.
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Friday Favorites: Cool tools for busy professionals
Posted on Friday, September 11, 2015We've assembled a list of resources designed to help save time and money. Bonus: most of them are free! Here's: how to cut business travel expenses; access 1-touch webinar sign-in; a great new source for free stock images; and more.
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Congratulations! You're Head of Content Marketing.
Posted on Friday, August 14, 2015Content marketing managers are under a great deal of pressure to drive qualified leads to a designated site - often with few human or financial resources. Sitegeist offers some practical tips to help you get the job done.
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Can Software Replace Your Digital Marketing Company?
Posted on Friday, August 7, 2015Is it possible to feed your visitors fresh content from a canned source? Craig has some thoughts on template-based solutions and the good old days of content marketing.
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How Do You Get Higher Rankings for your SEO?
Posted on Tuesday, September 16, 2014Google is pretty tight-lipped when it comes to getting good rankings. But there's still plenty you can do without a search engine optimization professional.
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Focusing on single keywords in your content?
You could be doing better for your SEO efforts.Posted on Wednesday, July 30, 2014We all want to be authoritative in our business. Here's a brief profile on the reasons why being specific about your search terms in your marketing, is both smarter and more effective.
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Six Key SEO Fundamentals
Posted on Wednesday, April 14, 2010There's a sizable chunk of the Internet professional services industry that specializes in promising prominent positioning in the organic search listings of the most popular ...